For Aspiring CEOs and Executives: Building Your Brand at Board level

Developed for NHS Aspiring Chief Executives and Executives, this is the the first of 3 master classes delivered by Coach, Speaker, Author, Rasheed Ogunlaru.  You will leave the session with a greater clarity, confidence, self-awareness as a future CEO, along with a deeper understanding of your strengths, brand and impact. You will also gain practical tools and insights to help you confidently leverage your brand.

Who the session is for

For the South East Aspiring Chief Executive Talent Pool and Aspirant Executives Talent Pool.

About the workshop

This inspiring, insightful and empowering session will help you explore your journey, purpose, calling and journey as a future Chief Executive or Executive and how to develop an authentic, effective and engaging brand as a leader.  The session will help you take stock, identify what you uniquely offer and how to embrace and utilise it to lead with compassion and impact.

The session includes:
• The context you, the NHS, the world were in
• What is leadership? Why are you here? What is the role of a modern CEO
• My vision, mission, passion, purpose, strengths, skills and qualities
• Your brand
• Taking stock: what’s working well, areas for development
• Visible, Valuable, Velvet voice
• Rasheed’s 8 Leadership Principles Clarity; Customers/Colleagues; Courage; Cooperation, Conversations, Creativity, Compassion and Change
• What would success look, feel + be like? for you, your (future) Trust, the NHS?
• Credibility, Authority, Likeability, Authenticity and Vulnerability
• Communication Essentials for effective brands
• Summary and Action Steps

Book your Place:

Please book your place via the green RSVP ‘Going’ button below. Places are available on a first come, first serve basis.  Although we will be able to see your name and email address upon submission, once extrapolated the demographic and protected characteristics data will be anonymised. We appreciate your support in providing this information, which will help us to ensure our leadership development interventions are widely accessible and inclusive.

The session will be delivered virtually. Links to join the workshop will be emailed to those who have booked, along with full joining instructions, one to two weeks before the workshop date.

Our Commitment:

We are committed to making our training as accessible as possible (please see our accessibility page), we are aware that there is more that we can be doing. Please do contact us if there are any reasonable adjustments that we can make to support you to be able to attend this programme by emailing us at [email protected]

About the Facilitator – Rasheed Ogunlaru

Rasheed Ogunlaru is a leading life coach, motivational speaker and leadership coach. His clients include entrepreneurs, entertainers, healers, leaders and organisations including the NHS and Civil Service. He is author of Soul Trader – Putting the Heart Back into Your Business and The Gift of Inner Success. He is the life & business coach partner to the British Library Business & IP Centre. He often appears on TV and Radio including appearances on BBC and ITV News and as a guest on BBC London Radio.

His career as a coach spans over 20 years; Rasheed qualified with distinction from The Coaching Academy with whom he has served as an associate trainer for over a decade. He is a trained trainer, a former Co-Director of Samaritans (Central London). Rasheed is also a singer-songwriter and a former Press Officer / Media & Communications Manager